Digital Producer

Job Description
The San Antonio Business Journal, part of American City Business
Journals, is looking for a Digital Producer.

The Digital Producer is responsible for the day-to-day management
of all online content and owns the execution of the online content
strategy across multiple platforms and products, including web,
email and mobile. The Digital Producer must thrive in a
breaking-news culture and must have demonstrated content
programming experience in an online environment. The Digital
Producer's primary goal is to craft timely and compelling products
that drive loyal engagement, grow audience and extend the Business
Journal brand in the digital space. The job requires solid news
judgment, strong headline writing skills and familiarity with SEO
and site metrics. The Digital Producer must balance the highest
standards for content with ambitious traffic and engagement
objectives.

In addition to working with staff- and user-generated content, the
Digital Producer is expected to curate, report and write posts as
well as produce interactive features, galleries and video. The end
result should be a rich and vibrant digital experience that serves
the Business Journal audience, generates user feedback and inspires
robust community interaction.

Working with the editors and reporters, the Digital Producer will
assist in determining how best to extend and expand online articles
for print.
Duties
• Manage day-to-day digital operation of business journal
newsroom
• Work with editors, reporters and other stakeholders to plan,
generate and execute digital content ideas and regular
features
• Work with reporters, designers and editors to provide the most
compelling way to present content online that was initially
published in print
• Track metrics and measure engagement with an eye toward constant
improvement.
• Curate and update breaking news content
• Report and write original content
• Produce interactive features, galleries and video
• Serve as a social media and engagement coordinator, recommending
and executing creative approaches and strategies for social media,
and managing the newsroom's social media feeds.
• Support reporters' and editors' social media efforts
• Regularly participate in and attend Business Journal sponsored
events.
• Work cooperatively and collaboratively with all colleagues and
professionally with sources.
• Help staff identify and deploy tactics to meet traffic and
engagement goals.
• Work collaboratively with peers in design, research and
technology.
• Take on any other assignment made by manager(s).
Skills
• Solid news judgment
• Strong headline writing and copy-editing skills, including
mastery of AP style
• Good reporting, writing skills and copy editing skills
• Leadership acumen and a desire to work collaboratively
• Familiarity with SEO and site/traffic/engagement metrics
• Keen interest in what's new and what's next
• Thorough knowledge of how to harness the power of social
media
• Able to balance high standards for content quality with ambitious
traffic and engagement objectives
• Able to develop relationships and connect with sources
• Demonstrated use of databases to build interactive elements and
features
• Comfortable working in a content management system
• Able to understand and interpret site metrics
• Multimedia interest and acumen - video and audio, especially - is
critical. The ability to create simple infographics a plus
• Excel and/or spreadsheet tools and management
• HTML skills a plus
Experience
• Digital reporting experience
• Two to three years of experience in online news operation
• Robust social media user
• Business reporting a plus
Education
Bachelor's degree or equivalent experience

To apply, send resume, clips, cover letter and salary requirements
to Beth Hunt, director of editorial recruiting and development for
American City Business Journals; .